ElEconomista.es: Value Tree: “There are many sectors and companies that have been overlooked”

26 July 2026.

Value Tree celebrates its 25th anniversary this year, a remarkable achievement for an independent investment boutique in a sector that has undergone a radical transformation during this period, with the rise of passive investing, the growth of alternative investment vehicles, increased regulation of investment firms, and competition from banks in wealth management. However, Eric Ollinger and Lucas Monjardín, the firm’s chairman and vice-chairman, believe that clients are beginning to appreciate the added value of personalised advice, at a time when the rise of AI is causing investors, in their view, to overlook numerous sectors and companies around the world. They also point to a market environment where concentration is prompting some investors to reduce their exposure in order to maintain liquidity.

How have you experienced the changes that the investment industry has undergone over these 25 years?

Eric Ollinger (E. O.): What strikes me most is the enormous restructuring aimed at achieving greater assets under management. Those are ultimately the three words that dominate this sector. Everyone believes that if you gain scale, you face less pressure on margins. And that is what is driving consolidation. But we are somewhat opposed to that view. We believe there is still a niche where independent firms can continue to grow.

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